Monday, March 14, 2016
arketing strategies – max 1 page each. Fully explain, justify, and support the proposals with data from your research. o Product o Price o Place o Promotion • References – (not included in page count)
Strategy Recommendations Paper (limit 5 pages of writing, excluding the indicated elements): • Title Page (not included in page count) • Restatement of key findings from Situation and SWOT analyses – 1 page max • Proposed marketing objective(s) – ½ page max • Marketing strategies – max 1 page each. Fully explain, justify, and support the proposals with data from your research. o Product o Price o Place o Promotion • References – (not included in page count)
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