You are a marketing manager for Nike. Your department has come up with the idea of manufacturing a baseball bat for use in colleges around the nation. Assuming you are in the business analysis stage, write a brief analysis based on the questions in the “Business Analysis” section of the chapter. 2. How could information from cu

Based on this week reading, summarize the main characteristics of the four market structures. Explain the main advantages of having a competitive market system in a country? What is the system we have in the United States, monopoly, monopolistic competition, pure competition and oligopoly? four paragraphs

1. You are a marketing manager for Nike. Your department has come up with the idea of manufacturing a baseball bat for use in colleges around the nation. Assuming you are in the business analysis stage, write a brief analysis based on the questions in the “Business Analysis” section of the chapter.

2. How could information from customer orders at http://www.pizzahut.com help the company’s marketers plan product developments?

3. Brainstorm ideas for a new wet-weather clothing line. What type of product would potential customers want and need? Prepare and deliver a brief presentation to your class.

4. What is Cheerios doing to compete successfully in the maturity stage? Go to its Web site, http://www.cheerios.com, to find out.

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